Jim Whitty, JD

Trans­porta­tion policy expert Jim Whitty is recognized globally for his road pricing innovation and road usage charging (RUC) expertise. His unmatched knowledge in the pay-per-mile methodology has even given way to his nickname at the firm, “The Godfather of RUC.”

He brings experience as an executive making policy recom­men­da­tions and design and imple­men­ta­tion decisions, including strategic engagement with legislators, stake­hold­ers, and the public, for road pricing programs. Jim also brings policy analysis and extensive interaction with policy bodies to enact legislation and regulation in trans­porta­tion and envi­ron­men­tal affairs.

Recently, Jim was responsible for the concep­tu­al­iza­tion and direction of all aspects of RUC in Oregon’s 14-year journey through two cutting-edge pilot programs and legislative enactment of the first operational light vehicle per-mile RUC program in the United States.

Oregon’s RUC pilot program is Jim’s proudest profes­sional accom­plish­ment because it entailed “performing the pivotal role in passage of the first operational per-mile road usage charge program in the United States. I led Oregon's ground­break­ing policy and program from conceptual development through strategy, technical development, testing, commu­ni­ca­tions, advocacy, legislative enactment to operations,” he says.